{"id":244,"date":"2009-09-17T23:17:40","date_gmt":"2009-09-17T23:17:40","guid":{"rendered":"http:\/\/dev.gregbueno.com\/wp\/sakufu\/2009\/09\/17\/instant_radio_h_1\/"},"modified":"2009-09-17T23:17:40","modified_gmt":"2009-09-17T23:17:40","slug":"instant_radio_h_1","status":"publish","type":"post","link":"https:\/\/gregbueno.com\/sakufu\/2009\/09\/17\/instant_radio_h_1\/","title":{"rendered":"Instant radio hit, revisited"},"content":{"rendered":"<p>Back in 2007, I <a href=\"http:\/\/www.gregbueno.com\/index.php\/sakufu\/entry\/3228\/\">tried out<\/a> a site called Hit Song Science. Since then, it&#8217;s become <a href=\"http:\/\/uplaya.com\/\">uPlaya<\/a>, and it&#8217;s been tricked out as a music marketing site.<\/p>\n<p>When I tried out the early incarnation of the site, my mixes were pretty novice. (Now, they&#8217;re safely amateur.) I think the results I got were softballs, and my second go at the site confirmed it.<\/p>\n<p>In fact, I even dropped cash to get <a href=\"http:\/\/uplaya.com\/artists\/eponymous-4\">full access<\/a> to the site&#8217;s services. I uploaded a beta mix of <em><a href=\"http:\/\/www.eponymous4.com\/index.php\/music\/digital\/imprint\/\">Imprint<\/a><\/em>, and the results were brutal. Of the 12 tracks on the album, only &quot;Choices&quot;, &quot;Take It Apart&quot; and &quot;Late Thaw&quot; were considered having hit potential. Most tracks got an &quot;Honorable Mention&quot;, and a few earned the rank of &quot;Keep Trying&quot;. At least I didn&#8217;t score so low as to be told to keep my day job.<\/p>\n<p><!--more--><\/p>\n<p>I would eventually learn that subtle changes in the mix can improve a song&#8217;s score. <em>Imprint<\/em> went through another mixing session before it was released, and I was curious to see how the new mixes would fare.<\/p>\n<p>It was night and day. &quot;Your Gaze&quot; first scored a 5.2 (Keep Trying), but the new mix <a href=\"http:\/\/uplaya.com\/songs\/24442\">scored an 8.9<\/a> (Platinum). &quot;Silver Sting&quot; first scored a 6.4 (Honorable Mention), but then <a href=\"http:\/\/uplaya.com\/songs\/24422\">scored 8.0<\/a> (Platinum) on the second try.<\/p>\n<p>The <a href=\"http:\/\/uplaya.com\/albums\/139\">final mix of the album<\/a> earned five Platinum, two Gold and one Silver &#8212; that is, eight of the 12 tracks have hit potential. (Not bad, eh?)<\/p>\n<p>I uploaded most of <em><a href=\"http:\/\/www.eponymous4.com\/index.php\/music\/digital\/restraint\/\">Restraint<\/a><\/em>, and it bears out my perception that the album is a <a href=\"http:\/\/uplaya.com\/albums\/143\">sophomore slump<\/a> &#8212; three Platinum, two Gold and one Silver, a little less than half of the album.<\/p>\n<p>The first time I used this site, all my songs seemed to hover around a score of six. I&#8217;m not sure what happened since the launch of uPlaya, but the analysis varied widely. My lowest scoring song is 4.0, while the highest scoring song is 8.9. I bet it&#8217;s a combination of the mix and pitch correction. The 2007 mixes were really, <em>really<\/em> bad.<\/p>\n<p>Of course, why should I put so much credence into a machine analysis of something as ephemeral as music? Isn&#8217;t it about the song?<\/p>\n<p>Well, I&#8217;ve got a solid analytical streak running through my creativity, and curiosity, more than anything, is reason enough for me to use uPlaya. (What a terrible name for a web site.) I wanted to see whether the machine could match my instinct.<\/p>\n<p>As with most machines, garbage in, garbage out. In 2007, it told me the hit potential of my music, <em>as it was back then<\/em>. I got indignant when a song I felt would be a hit got a low score. Now that I&#8217;ve cleaned the mixes up, uPlaya got a better handle of my songs.<\/p>\n<p>For the most part, it seems to pick out songs I had that &quot;good feeling&quot; about. It also surprises me a few times &#8212; &quot;All the Times I Remember&quot; is <em>really<\/em> <a href=\"http:\/\/uplaya.com\/songs\/24411\">that good<\/a>?<\/p>\n<p>Of course, now I have to figure out how to leverage that information. High scores are nice ego boost, but they won&#8217;t have much impact if I don&#8217;t do more to get the songs out there.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why should I put so much credence into a machine analysis of something as ephemeral as music? Isn&#8217;t it about the song?<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[14],"tags":[],"class_list":["post-244","post","type-post","status-publish","format-standard","hentry","category-technophilia-aural"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4Bkjq-3W","_links":{"self":[{"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/posts\/244","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/comments?post=244"}],"version-history":[{"count":0,"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/posts\/244\/revisions"}],"wp:attachment":[{"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/media?parent=244"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/categories?post=244"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gregbueno.com\/sakufu\/wp-json\/wp\/v2\/tags?post=244"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}